Logistics Industry: What you need to know to build a solution in logistics

In today's competitive digital world, the logistics industry has focused on technologies and encouraged innovative ways to carry out shipping and deliveries in their daily operations to ensure they are done accurately and efficiently.
It's not a secret that every logistics process needs constant improvements, and mobile and web solutions come into play to achieve that. Not only do these robust solutions help managers with transportation optimization, load management and load planning decreasing labor time spent on manual entry and eliminating errors, but also they impact the bottom line, improve overall customer service and lower costs.
According to the recent stats, the global logistics market has the potential to grow up to 287 million U.S. dollars during 2020-2024. Sounds impressive, right? In the article, we are going to provide a cutting-edge market overview of logistics in Germany that helps you to better understand everything you need to know to build a solution in logistics. Let's keep on reading!
Key drivers of growth in logistics in Germany
Germany is first Europe's logistics market giant with annual revenues of over 260 billion euros almost equal to that of the UK and France combined, and more than five times bigger than that of The Netherlands. In addition to that, Germany had the highest level of investments in 2019 in comparison with other European countries that led to above-average growth of the transportation and logistics industry and maximized the efficiency of Germany's digital logistics.
Below we have discovered key factors that impact growth in logistics in Germany. Let's delve into details below:

  • The customer interface: thanks to digital technologies, companies interact with their customers through smartphones, laptops or computers by using mobile apps, self-service portals, and social media. These touchpoints are powerful solutions to reach customers and potential customers. Not only do they help them to promote products and services, strengthen relationships and loyalty, but also business owners can learn more about their customers and make data-driven decisions.

  • Innovation: a wide range of innovations in logistics have originated from the US that includes the container, radio-frequency identification (RFID), warehouse management technologies such as automated storage and retrieval systems (AS/RS), GPS technology. As you may know, digitalization opens up great opportunities to deliver new offerings and novel business models. For example, the Pronto app used in the Rotterdam's Port allows shipping companies of any size, agents and terminals to plan, implement and track their activities.

  • Customer expectations: mobile Internet, social media and digital services have already become part of our daily lives. What's more, with e-commerce growth customers are looking for fast and efficient delivery, and at low or no delivery cost. In addition to that, manufacturing is becoming more and more customized that adds growing pressure logistics companies to deliver better services at a lower cost.

  • New players in the market: in an increasingly competitive environment, new entrants apply new business models that allows them to improve response times, services, and customer satisfaction. Moreover, they significantly strengthen the market position. For example, robotic process automation (RPA) solution helps to replicate repetitive, time-consuming tasks traditionally performed by employees and free up the workforce for other more essential business tasks.

  • New ways of collaboration: not only can businesses improve the back-office processes when using digital but also they totally change how a company runs. Offering advanced services plugged into a company's existing IT platforms, you can improve workforce planning, speed up the interaction with suppliers, and facilitate knowledge transfer, among departments.
Digital logistics market structure
Various digital technologies make the logistics industry smarter. The process of using advanced technologies and communication channels in logistics calls digital logistics. Not only does it help to reduce operating costs and enhance the overall efficiency, but also it improves supply chains and deliver more sophisticated customer-focused solutions. Having that in mind, logistics companies opt for new digital logistics solutions and tools that can be strategically deployed. Let's find out the structure of the logistics market.
The digital logistics: software solutions
Below we have outlined the logistics market segmentation by systems. Let's take a closer look below!

  • Information integrated systems: allows businesses to connect the various IT systems and applications to facilitate rapid decision-making and optimize their extended supply chain, integrating their internal business processes with their partners' business processes.
  • Fleet management systems: used to help companies in better organizing and keeping track of all vehicle types.
  • Electronic data interchange: allows companies to speed up logistics timelines and eliminates manual errors through automation of business processes.
  • Database management systems: allows you to create and maintain databases, make changes if there is a need.
  • Order management systems: provide companies with a more flexible approach in their inventory volumes and eliminate the need for operating a dedicated distribution center.
  • Tracking and monitoring systems: used to track packages and monitor their location, helping to prevent and reduce losses.

In addition to that, the digital logistics market by applications can be divided into warehouse management, labor management, and transportation management solutions.
Key features of the logistics systems
Below we have identified some major features you should take into account. Typically, a logistics systems include the following:

  • Inbound/outbound transportation: allows your employees to ensure the efficiency of networks distributing the goods and reduce transportation and storage costs.
  • Warehouse management: allows companies to optimize their stock as well as increase accuracy and overall efficiency in a timely and cost-effective manner.
  • Fleet management: used to track vehicle activity and your savings reducing time and fuel costs and increasing productivity.
  • Processing orders: designed to simplify the picking, packing and delivery process of the packages.
  • Inventory control: helps to ensure that your company is equipped with goods, raw materials, supplies and allows you to make the right decisions.
  • Forecasting: used to facilitate crucial business activities like financial planning, budgeting, sales, risk assessment. etc. to drive business efficiency.
  • Analytics: used to analyze business performance, evaluate your business processes, and make data-driven decisions.
Logistics start-ups overview
Having conducted thorough research, we have provided you with a list of European companies that digitize the global logistics industry. Every logistics tech startup carries a unique approach and has already operationalized several use cases. Let's take a look at some logistics startups that have attracted public attention with top-notch solutions in logistics:
  • A digital freight forwarder used to manage user logistics such as past/ current/future shipments. Not only can you keep track of missing documents and upload all important information, but also you can store it to offer real-time freight tracking.
  • A cloud-based platform used to optimize business processes and the large commercial (cargo) ships' performance.
  • Powered with AI, this solution cleanses and enriches the data of the logistics companies. In addition to that, it generates highly accurate demand forecasts based on the customer's improved historical data and external factors influencing shipping demands.
  • A mobile-based marketplace that provides an on-demand platform to connect local shippers with truck carriers if there is a need for local deliveries.
  • Computer vision platform utilized to track out-of-stock, price issues, and compliance in real time by using autonomous robots, IoT-powered cameras and smartphones
  • A conversational agent Jenny contacts parcel recipients via Facebook Messenger or SMS and coordinates delivery times, locations, and other essential details required to optimize delivery operations and experiences.
We, at SweetSoft company, have developed and implemented a variety of logistics software solutions such as delivery management and car rental systems, mobile app that meet your unique business needs and requirements.
Challenges that logistics companies face
According to a survey among more than 500 companies published by Bitkom, logistics digitalization is a serious challenge that logistics companies in Germany have to deal with. 79% of the companies claimed that they face challenges in digitizing logistics, compared to 74% two years ago. Privacy, security, lack of IT infrastructure may be considered challenges when companies try to adopt or build logistics solutions. In addition to that, expensive data exchange charges between the devices required for communication is a challenge for this market as well.

While new challenges emerge, Sweetsoft company can help you successfully tackle challenges that logistics companies currently face. Having huge experience and great expertise in logistics industry, we can develop and implement robust software solutions that move your business to the next level.
Bottom line: Is your company powered with a logistics solution?
Digital logistics opens up golden opportunities for companies in the logistics landscape. Not only does it help them to closely integrate with existed enterprise systems, but also it enables innovative ways of collaboration and new business models. SweetSoft's core expertise includes integrated logistics, freight forwarding and transportation, delivery and supply chain solutions. Not only can we develop and implement highly customized solutions to a great number of companies, but also we deploy innovative and advanced supply chain models that enhance business efficiency and performance.
By partnering with a reliable and trustworthy tech partner as Sweetsoft that knows how to build a solution in logistics, you will achieve functional quality, improve fulfillment processes and entire business performance. Moreover, you will significantly increase work productivity, employee retention and drive business growth and revenue. Let us know if you need to turn any idea into reality and build a sophisticated and robust digital solution in logistics.

SweetSoft Team
on March 18, 2020